Reducing the Cost of Quality: A Comprehensive Approach to Quality Improvement
Quality is the cornerstone of successful business operation, driving customer satisfaction, enhancing brand reputation, and impacting the bottom line. The Cost of Quality (COQ) represents a critical aspect that must be understood, tracked, and managed in order to maintain competitive edge. Dr. Dawkins Brown, the executive chairman of Dawgen Global, has succinctly stated, "Investing in quality is not a cost but a strategic path to growth, efficiency, and long-term profitability."